Accessibility

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April 11th, 2024

Tech

Confessions of an Agency Owner: I’ve Been Cheating on Open-Source

For almost twenty-eight years now, my shop has been building websites using open-source platforms—namely, Drupal and WordPress. But I’ve got a dirty little secret: We’ve been sneaking around with a…

Brent Lightner 2

Brent Lightner

CEO | Founder

September 19th, 2023

Featured

Google Analytics 4 is here. Now what?

The much-anticipated change has happened. Google Analytics 4 has taken over. Universal Analytics is in the past. Data is being collected. Start with an analytics strategy. In case you missed…

June 2nd, 2023

Featured

How to Take the Fear out of #AI? Just Start. And Keep It Simple.  

Here’s What You Need to Know. AI is everywhere. News headlines hit by the minute, hourly – not daily. “200+ Best AI Tools” (Yes, you read that correctly: 200+). “107…

April 27th, 2021

Marketing & Communications

Turning Language Codes to Language Names in Google Data Studio

One of our clients with a large international user base asked us to help them with reporting on the different languages people were using on the site. Google Analytics collects…

April 2nd, 2021

Marketing & Communications

A Blueprint for Your Brand’s Next April Fools’ Day Prank

And just like that, we’ve made it to the other side of another April Fools’ Day. It’s time to survey the brand landscape to see which brands succeeded, and which…

March 3rd, 2021

Strategy

A Case Study in Ethics: Compliance vs. True Accessibility

Takeaways from our Accessibility event with AIGA D.C.

March 31st, 2020

Tech

How an Octopus Improved Build Quality and Reduced Costs

With 2 years and 3 different iterations of the Device Lab under our belt, our QA processes have reached a new standard of efficiency.

March 13th, 2020

Featured

Finding Opportunities with Virtual Events

Is the coronavirus threatening your conference or event? Don’t worry we got you! There are some great upsides you need to know about hosting a virtual event.

January 27th, 2020

Strategy

Being Stocksighted: The marketing & brand photography mistake you must avoid.

Can you think of a time a stock photo made you take an action, or feel positively towards a brand? I bet you can’t think of a single one.

January 13th, 2020

Design

Elevating your brand through illustration.

An interview with one of our Art Directors to understand how products are affected by unique and branded illustrations.