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"ThoughtLeadership"

April 11th, 2024

Tech

Confessions of an Agency Owner: I’ve Been Cheating on Open-Source

For almost twenty-eight years now, my shop has been building websites using open-source platforms—namely, Drupal and WordPress. But I’ve got a dirty little secret: We’ve been sneaking around with a…

Brent Lightner 2

Brent Lightner

CEO | Founder

September 19th, 2023

Featured

Google Analytics 4 is here. Now what?

The much-anticipated change has happened. Google Analytics 4 has taken over. Universal Analytics is in the past. Data is being collected. Start with an analytics strategy. In case you missed…

June 2nd, 2023

Featured

How to Take the Fear out of #AI? Just Start. And Keep It Simple.  

Here’s What You Need to Know. AI is everywhere. News headlines hit by the minute, hourly – not daily. “200+ Best AI Tools” (Yes, you read that correctly: 200+). “107…

April 4th, 2023

Marketing & Communications

How to use AI for Digital Marketing

Getting Started with AI for Creative & Digital Marketing With new and seemingly endless possibilities to harness the power of AI, it can be daunting to know where to even…

April 29th, 2020

Strategy

So you’ve signed a new scope of work. What’s next?

Six recommendations to help ensure your project kicks off on the right foot.

April 1st, 2020

Strategy

Managing Projects (& Clients!) Remotely

A quick, simple guide on some of the basic project management (PM) tricks to help guide your clients and team members through our new COVID-19 remote work reality.

December 19th, 2019

"CafeClutch"

Using ‘Friction’ to Spur ‘Thought Leadership

This blog started as a homework assignment for our team:  In exchange for shutting down over the holiday break and giving some extra PTO days to everyone, we asked the…

Brent Lightner 2

Brent Lightner

CEO | Founder