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"Strategy"

October 9th, 2018

Strategy

Taoti Talks: Going Viral with Dr. Joe Romm

Taoti talks with Dr. Joe Romm about his latest book, “How to Go Viral and Reach Millions.” Listen in to learn how to become a better writer and speaker.

August 27th, 2018

Tech

Chatbots 101: a crash course

Chatbots have quickly become one of the most popular technologies for marketing and customer service. Here’s a crash course on how to set up and use a chatbot.

July 24th, 2018

Tech

8 things to consider when evaluating third-party platforms

At Taoti, we manage complex third-party integrations everyday. Here are some tips on how to evaluate the best third-party platform for your company.

July 13th, 2018

Tech

CCPA: GDPR rears its US-based head

Despite its global reach, GDPR is an EU regulation. CCPA, on the other hand, is specific to the US. Here’s a high-level comparison of the two.

May 11th, 2018

Tech

GDPR races down the road: Getting up to speed

Sweeping privacy protection legislation, the General Data Protection Regulation (GDPR), enacted by the EU, became enforceable May 25, 2018. Here are the basics.

March 19th, 2018

Tech

Why AI won’t put content writers out of work…just yet

A few thoughts about where AI is taking marketing because if you’re not using some form of it yet, you’re going to be left in the dust.

Brent Lightner 2

Brent Lightner

CEO | Founder

March 5th, 2018

Strategy

Less is more: Building simplicity into everything you do

Keeping things simple means keeping your users in mind above all else.

November 24th, 2017

Strategy

How marketing and web evolution can help health care providers

Insights from Taoti’s participation in a panel discussion focused on consumer engagement for Duke University’s 5th Annual Informatics Conference: “Clinical Innovation in an EHR Environment”.

November 21st, 2017

Process

How to find the right creative digital agency

Things to consider when evaluating your prospective agency partners for your digital project.

November 20th, 2017

Process

Good in the world, when we most need It

When you least expect it and most need it, the good will find you. Read more about our work with the Children’s Services Council of Broward County.